Director of Marketing
Crystal Miles
Director of Marketing
Gladwin | Houghton Lake | Higgins Lake | Grayling
When you consider 95% of adults aged 18-34 are most likely to follow a brand via social networking & 94% of home shoppers use the internet to find new listings to consider, it is vital to have your listing getting the most exposure and being viewed by the right demographic for you, specifically using social media!
Social Media has taken a lot of the guesswork out communication, allowing us to target specific individuals. This gives you the advantage at placing your listing in front of those prospecting buyers that would be interested in your home! IE: Waterfront Listings do better in front of viewers that have an interest in boating, swimming, fishing, and love of outdoors, etc. With more and more functions like audience targeting rolling out of these social platforms, we have seemingly endless possibilities when featuring a property.
To be sure that we are keeping up with the ever-changing digital marketing world, our staff includes a dedicated marketing director, specializing in Digital Marketing, Video Creative & Graphics Design.
Crystal Miles serves as our Marketing Director and has over a decade of experience as a digital marketing strategist and graphics designer and has worked exclusively within the Real Estate Industry for the past 5 years.
As our Marketing Director, Crystal is responsible for advancing the community and customer experience of our real estate team through both traditional & digital marketing initiatives. She is tasked with the marketing and optimization of our website and our various social media platforms, as well as our print advertising campaigns. Her goal is to help our agents provide the absolute best marketing initiatives available for every Century 21 Realty North listing.
Her expert skills help provide each listing, Extensive Social Media Exposure – with individualized & consistently scheduled listing posts on multiple social networks such as Facebook, Instagram, YouTube & Google Business!
In addition to lending her expertise to the successful marketing of our listings. Crystal works to keep Century 21 Realty North connected to the communities in which we live and serve, through our new real estate blog, and our various social media channels.
Each of our offices as a dedicated Facebook Page, where followers can stay informed with real time market statistics, view new listings, learn about a variety of real estate related topics, as well as obtain local news and information on popular local events.
